The A to Z Uppercase Phonic Alphabet is a set of Magnets that has the letters of the alphabet and a picture that starts with that letter on a magnet that is about 1" wide by 2" tall. The price of a set of these magnets is 8.95 per set. There is a set for Uppercase letter and Lowercase letters, the set I tested was Uppercase. Each set has 26 letters, 5 extra long vowels and 4 extra consonants, so you get a total of 35 magnets per set. These magnets are designed for age 3 and up.
The focus of the magnets is for letter recognition, reading preparation, and word building skills. They can be washed, they are flexible and they are not a choking hazard because of the size.
My view of the magnets is I like them a lot. I placed them on my deep freeze at my children's level and let them have fun. They would put them in ABC order, make simple words, and we would also make there spelling words with them, as long as they didn't have several of the same letter in the word. I also love the picture on each magnet, it helps the children put a sound with the letter. These magnets are a lot better than the hard magnets and a lot safer, if you have younger ones crawling around.